Databases - Marketing

symbol tableMARKETING
Click on Name for Description & Access

Journal Articles-Most Useful
Mixed Full Text / IndexABI/INFORM (Proquest) (Business)
Full TextEmerald (management & marketing)
Full TextFactiva (Business)

Full TextLexis-Nexis (Business, law)

Journal Articles-Also Useful
Mixed Full Text / IndexScience Direct

Books
Index / Abstract / CatalogCSULA Catalog
Index / Abstract / CatalogWorldCat (World library catalog)
Index / Abstract / CatalogMELVYL (UC Libraries)
Index / Abstract / CatalogLocal Library Web Catalogs

Reference Sources
Mixed Full Text / IndexStat-USA (statistics - National Trade Databank)
Full TextStatistical Abstract (U.S. statistics)
Full TextU.S.A. Trade Online
Full TextWorld Almanacs
Full TextValueLine Investment Survey
Full TextZack's (Investment Data)

Web Sites
Full TextOur Recommended

Newspaper Articles
Full TextNewspapers (Proquest) (300+ newspapers)
Full TextLexis-Nexis

Other Useful
Full TextAMSPEC (Specialty)
Index / Abstract / CatalogDissertations Abstracts (Theses)
Full TextGartner's Datapro (InfoTech Business)
Index / Abstract / CatalogPapersFirst (Conference papers)
Index / Abstract / CatalogProceedings (Conference citations)